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MagazineIt’s official, Winged Boots has pledged its allegiance to the home of British Motorsport and arguably one of the most exclusive sporting clubs in the world, The British Racing Driver’s Club (BRDC).
As an official Patron of the BRDC’s Young Driver Programme, this new sponsorship will help support the club’s Rising Stars and SuperStars schemes. Nurturing the most promising young drivers and the future of motor racing, the two programmes have produced multiple big names in the sport, with Lewis Hamilton MBE and Alex Lloyd two particular success stories.
“We are absolutely delighted to welcome Winged Boots as a Patron of the British Racing Drivers’ Club’s Young Driver Programme,” said Lisa Benamore, club office manager of the BRDC. “The company’s extremely valuable assistance allows the Club to support its Rising Stars and SuperStars, which will ensure that British motor sport continues to thrive for many years to come. We regularly see our Rising Stars and SuperStars at the front of the field in a wide range of racing categories and over time, the Club has been able to give guidance to drivers who have achieved notable success in racing.
Commenting on the new partnership, David Ox, our managing director said: “We’re proud to be an official Young Driver Patron and to support the rising stars of British Motor Sport. We’re looking forward to meeting other Patrons and Members at the BRDC’s calendar of events and are thrilled to be able to share the excitement of Silverstone with our clients."
“Sport is very important to many of our customers, and to the Winged Boots brand, and this new partnership will complement our other sport alliances with West Ham United, NFL team Jacksonville Jaguars and Matchroom Sport.”
As part of Ocean Holidays, we are also the proud Official Travel Supplier to Premier League football club West Ham United since 2016 and NFL team Jacksonville Jaguars since summer 2018. We also have a close partnership with Matchroom Sport, making this new venture with the BRDC our fourth sport affiliation.
But how does this new partnership with motorsport affect our customers? We now have access to five major race events held at Silverstone throughout the year, including the anticipated Formula 1 Rolex British Grand Prix in July. An extension of our current The Extra Mile event series which incorporates evenings at our private box at The O2 Arena, London and private dining events, if you’d like to meet the team and enjoy a day with Winged Boots, register your interest by emailing marketing@wingedboots.co.uk today.
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