Marvellous Madeira: Discover the charms of this unique island

Porto Moniz natural swimming pools

Most unique things about Madeira

Bobbing away in the azure expanse of the Atlantic Ocean, Madeira represents a blend of natural beauty, rich cultural heritage, and historical depth unlike anywhere else on the continent. This all combines to position it as one of our top recommendations for those in search of an unconventional European holiday destination.

Luxury holidays to Madeira are also ideal for anyone seeking an immersive travel experience without the commitment of a long-haul journey because — despite its four-hour flight time from the UK — its climate, awe-inspiring landscapes, and distinctive culture will have you feeling as though you are somewhere further afield (while its myriad of attractions leave a lasting impression). 

Diverse, fascinating, and full of surprises: there's so much to fall in love with in Madeira — so let's dive in.

Verdant valleys in Madeira's countryside

A climate like no other

One of Madeira's most captivating aspects is its unique climate. Blessed with a subtropical Mediterranean climate, the island enjoys mild temperatures year-round, making it an ideal destination regardless of the season. Winters are pleasantly warm, and summers are refreshingly cool, thanks to the moderating influence of the Gulf Stream. This temperate climate fosters a lush, verdant environment, where exotic flora thrives. The island's microclimates are a result of its varied topography, which includes everything from sun-drenched coastal areas to misty mountain peaks.

Farmers' market in Funchal

Heritage and history

Madeira's cultural heritage is as rich and diverse as its landscape, with a history that dates back to its discovery by Portuguese explorers in the early 15th century. Funchal, the capital, is a testament to Madeira's historical significance, with its cobblestone streets, historic churches, and centuries-old buildings to be found at every turn. Meanwhile the island's museums, such as the Madeira Story Centre, offer a fascinating glimpse into its past, showcasing artefacts and exhibits that narrate the tale of Madeira's development through the ages.

Hiking Madeira's inspiring landscapes

Inspiring landscapes

Madeira's landscapes are nothing short of spectacular. The island is renowned for its dramatic scenery; encompassing everything from towering cliffs to lush valleys and rugged mountains. The Laurisilva Forest, a UNESCO World Heritage site, is a prime example of Madeira's natural beauty and this ancient laurel forest is home to a diverse range of species found nowhere else, making a luxury tour of Madeira a dreamy option for hiking and nature-lovers alike. The Levada walks, which follow the island's intricate network of irrigation channels, provide an unparalleled way to explore the island's interior, leading trekkers through verdant forests, past cascading waterfalls, and along precipitous cliffs. Just be sure to always check your route and pack adequate supplies before setting off as parts of the island are truly wild.

Boats bobbing in the waters around Câmara de Lobos

Memorable moments

Among the memorable attractions in Madeira is the Cabo Girão Skywalk. Suspended over one of Europe's highest sea cliffs, this glass-floored platform offers breathtaking views of the coastline and the ocean below — so, if you've got a head for heights, make your way to this unique viewpoint and do look down. The Monte Palace Tropical Garden is another highlight, featuring exotic plants from around the world, tranquil koi ponds, and stunning azulejo tiles. It's perfect for escaping the summer heat, offering you the opportunity to spend a relaxing afternoon strolling through fragrant foliage. If it's refreshment you're after, the Porto Moniz Natural Swimming Pools are too good to resist on a warm day, providing the perfect place to swim, sunbathe, and mingle with local Madeirans. This is, of course, just scratching the surface. Around almost every corner you'll find something to capture your attention — and this is true in the capital, smaller towns and amid the stunning scenery. 

View of Pico do Arieiro, Madeira

Culinary discoveries

Madeira's culinary scene comprises a flavourful blend of traditional and contemporary elements. The island's fertile soil and favourable climate contribute to the production of fresh, high-quality ingredients — which you can see in full technicolour display at one of the local farmers' markets — and its dishes represent the unique mix of cultural influences on the island: namely, Portuguese, African, and Caribbean. Classics include Espetada, skewered beef marinated in garlic and herbs typically cooked over an open fire and Bolo do Caco, a traditional flatbread served with garlic butter. For seafood lovers, lapas (limpets) and espada (black scabbardfish) are must-tries. The island is also famous for its Madeira wine, a fortified wine produced here for centuries, and so a visit to one of the island's wine lodges for a tasting session is highly recommended for a deeper appreciation of the island's namesake tipple (and a tipsy afternoon).

Dramatic cliffs at Câmara de Lobos

A world of experiences

Madeira offers a wealth of activities that cater to all types of travellers. Adventurous types will find their fix among the island's rugged terrain; where hiking, canyoning, and paragliding await, while the Atlantic coastal waters are perfect for dolphin and whale watching. Sign up for one of the boat tours departing regularly from Funchal and get close to these magnificent mammals. For a more leisurely experience, the island's pretty parks offer serene spots to unwind and appreciate the natural beauty with a good book and a cup of coffee (or some Madeira wine if you fancy).

The traditional toboggan ride from Monte to Funchal is another unique experience that shouldn't be missed. Originating in the 19th century, this thrilling descent in wicker sledges guided by skilled carreiros is a fun and memorable way to see the island (just be sure to hang on tight). The annual Flower Festival, held in spring, showcases Madeira's vibrant flora with parades, floral carpets, and stunning displays that transform the streets of Funchal into a sea of colour. What better way could there be to celebrate the joys of spring? In short, no matter what your interests are — or when you choose to visit — you can tailor your luxury tours of Madeira to suit you.

Uncover Madeira's laidback pace of life

So, why Madeira?

What sets Madeira apart as an unconventional European travel destination is its ability to seamlessly blend natural beauty, cultural richness, and historical depth into a cohesive, unforgettable experience.

Whether you're exploring the island's diverse landscapes, delving into its storied past, or savouring its culinary delights, Madeira offers a unique and enriching adventure. Then there is the warm hospitality and relaxed pace of life, which combine to further enhance its appeal.

Captivating the senses and stirring the soul, it offers tranquillity and excitement in equal measure, positioning it perfectly as a family-friendly destination as well as an option for anyone hoping for something higher octane. So what are you waiting for?

Reid's Palace, A Belmond Hotel, Madeira

But where to stay?

Reid's Palace, A Belmond Hotel, Madeira

Oozing the kind of old-world glamour which would look completely at home on the shores of Capri, Reid's Palace, A Belmond Hotel, Madeira, is one of the island's most aspirational stays.

Resplendent in its pretty pastel-pink tones, the edge of the hotel grounds seems to fall away into the deep teal Atlantic, creating a dramatic contrast and adding to the pervading sense of grandeur. 

With fabulous facilities, impeccable service, and the kind of European coastal chic that is so hard to imitate, those looking for a refined and classically elegant place to rest their heads will find their needs well catered for here (and you'll be in good company, as the hotel includes the likes of Sir Winston Churchill, one-time 007 Roger Moore, Princess Stephanie of Monaco, and 1940s movie heartthrob Gregory Peck in its list of previous guests.)

Ready for something new? Call our team of travel experts on 0204 586 2741 or enquire online and plan your luxury holiday to Madeira today.